Skilfully brewed coffee is an art form. Though it may feel like a quick and simple ritual, every great cup is the product of advanced technology, carefully developed blends, and the expertise of countless professionals. Behind each machine and each roast lies years of research, testing, and refinement.
At home, there’s still plenty of room for discovery. Small, thoughtful adjustments can help us better understand our preferences and enhance our daily coffee ritual.
When a coffee roaster creates a blend, several factors are carefully considered: the species of coffee (Arabica, Robusta, or a mix), the origin (Brazil, India, Costa Rica), and the bean’s processing method (natural, washed, or semi-processed). They then determine the number of varieties in the blend, the percentage of each, and the ideal degree of roast to bring out the desired flavour profile.
It's important to select blends that suit our taste and brewing method, whether that’s an espresso machine, filter coffee maker, or moka pot.
Regardless of personal preference, it’s always wise to choose coffee with a high traceability score. This transparency allows us to know which varieties are in the blend, where they come from, how they were processed, and often, how sustainably they were produced, including environmental impact and labour conditions at origin.
Specialty coffees, by definition, offer the highest level of traceability. They’re cultivated in unique microclimates and processed with great care to preserve and showcase their natural characteristics.
In addition to blend composition, the roast level plays a key role in flavour. The same beans can taste very different depending on how they're roasted; they can transform from bright and acidic to smooth and bitter. In general, darker roasts tend to bring out more bitterness, while lighter roasts highlight acidity and subtle notes.
A helpful tip when buying coffee: check the roast date. Aim to enjoy it within a month of roasting, and if possible, buy whole beans to grind fresh at home. For filter coffee, a medium grind works best; for moka pots or espresso, a fine grind is essential to ensure proper extraction.
Store your coffee in an airtight container, away from light and moisture.
And finally, serve it in a hot, dry cup, choosing the right vessel for your brew. These small details make a big difference, allowing you savour every drop of the coffee you love.
