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THE NEW SMEG SINGAPORE SHOWROOM

09/08/2013

APS Lifestyle deliver Italian style to Singapore kitchens 

With a surface area of 66,776 sq ft and a calendar packed full of cooking-related events, the new APS Lifestyle Gallery in Singapore is cooking up a storm among culinary afficionados!




Centrally located in the prime River Valley area, the two-storey gallery showcases a wide range of beautiful Smeg appliances. But it is to be considered as much more than a simple product showroom - It is also the place for culinary enthusiasts to delve into their passion for cooking and baking with the guidance and assistance of various professionals. Since opening in 2012, the APS Lifestyle Gallery has been the venue for a host of of regular events such as cooking master classes with well known Chefs from renowned restaurants and hotels to pizza workshops, cooking demos, wine tasting evenings, and much much more.



APS Lifestyle
share Smeg's belief that the kitchen is the most important part of the house, the heart of the home, where food is prepared to sustain the well-being of the family, and that a quality kitchen enhances a family’s quality of life. This is why APS Lifestyle scour the world for the best-in-class kitchen appliances for their customers.

Talking about the new showroom, Ms Alice Tan, the CEO of APS Lifestyle, Smeg's exclusive partner in Singapore, said:

"The products are set in a real life home style setting, so our customers have a first-hand feel of the kitchen appliances. They can switch on and test the appliances to experience their performance and not merely rely on the information in product catalogues”.

The APS Lifestyle Gallery is located at 9 Muthuraman Chetty Road, Singapore and is open Monday to Friday from 10am to 7pm and Saturdays from 10am – 5pm.